Posts Tagged ‘merchandising’

Step-by-step guide to online merchandising

Supermarkets spend a lot of time and resources researching the best way to lay out their stores. They know which of their product categories are the most successful, and position these categories at significant points in our shopping journey.

 

E-commerce websites can also benefit from this form of merchandising. (more…)

Setting website goals – part 3

Vlad and Gus, forensic web analysts from the Web Detective Agency, are having a sandwich in the office and doing some online Christmas shopping.

Gus: It’s that time of year I love when I spend all this money online buying stuff;  shame I am not spending it on myself. (more…)